In 1914, Kenneth Baum, the son of L. Frank Baum,
was an advertising executive with the Los Angeles Times.
Kenneth, along with Harrison Gray Otis and Harry Chandler, was a founding member of the Los Angeles Times Automobile Club, “the first automobile club comprised entirely of newspaper men.” (See “Newspaper Club Formed,” L.A. Times, Nov. 21, 1915). All of which explains Kenneth Baum's secrecy.
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